fullstopp offers an innovative new advisory service to media companies which aim to invest in start-ups. fullstopp strategic investments relies on the experience in both leadership and consulting of investors as well as investing in a successful portfolio itself. The expert consulting board of the new fullstopp branch comprises of international executives and decision makers. “Many publishers see the need to enhance the core business with the integration of new business models of start-ups,” as Dr Sven Fund, managing director of fullstopp, explains the motivation of the new service. Start-ups function in many perspectives differently than traditional companies. This makes the valuation as well as the integration of the new approaches into the strategy of the investing company difficult. Yet, “the new approaches can help the established publishers keep track and drive change – companies like Axel Springer or Georg von Holtzbrinck have shown this successfully,” says Dr Sven Fund.
fullstopp offers its partners access to a broad network of start-ups, the business models of which have been analysed extensively in the past months. A consulting board with industry experts like David Worlock, Helena Bommersheim, Christian Kohl, and Andrew Savikas supports the investors for the best choice of investment opportunities, always according to the publisher’s own strategy. “We concentrate on the media branches and international markets which we know from our own experience”, describes Dr Sven Fund the focus of activities, for which fullstopp built an in-house team of two analysts.